Information DistributionHanding out informative, well-designed leaflets is a great way to educate people about animal rights issues.

ARA has a range of leaflets that we can provide you to distribute. Check out our resources and then get in touch to order some. If you have ideas for a leaflet on a topic close to your heart or where you live, why not draft up some text and either design a leaflet yourself or send it through to us and ARA can make up something specifically for you.

Tips for Effective Leafleting

Leafleting is an art ... really! The following tips will help you make the most of your leafleting time:

• Don't wait for people to approach you; few will. Try to be outgoing and friendly: walk up to them, and hand them a flier with a friendly smile and a positive comment like, "Would you like some information on stopping animal cruelty?" Then move on.
• Make eye contact (but don't be pushy).
• Try to place the leaflet directly in front of a passing person's stomach so it's less effort for them to take it from you.
• Hold the flier so that the title can be clearly seen by passersby.
• Prepare some brief answers ahead of time to questions such as, "Who's doing this?" or "What's this all about?"
• Take people's telephone numbers (ask for both work and home numbers) if they seem interested, but don't get caught up in a conversation that distracts you from your job.
• Don't waste time arguing. Say politely, "I think, if you read this material, you might change your mind," and turn away.
• Try to get someone else to leaflet with you, especially in potentially hostile territory, such as a circus or rodeo.
• Pick up discarded leaflets before you leave the area.
• Dress neatly and conservatively (depending on the context) so that people will take your message seriously. It's best to mirror the clothing style of those you are leafleting without appearing uncomfortable.